Most B2B companies have the same problem: PR, SEO, and content are all running — but in different directions. Placements land and fade. Rankings plateau. AI platforms like Claude and ChatGPT reshape how buyers find vendors, and nobody's sure the company is even showing up.
Idea Grove built the answer to siloed visibility. We call it the Total Visibility System — an integrated approach that aligns earned media, SEO, content, and AI optimization into a single coordinated engine. Every piece of work reinforces the others: PR placements strengthen search performance, search strengthens AI inclusion, and visibility compounds rather than fades.
The timing couldn't be better. Gartner predicts AI-driven search will double earned media budgets by 2027 — because AI answer engines don't respond to paid media. They cite earned coverage. The brands that dominate AI-generated answers are building cross-channel authority right now. That's what we help B2B companies do.
Accomplishments — 3x Inc. 5000 · 2x Inc. Best Places to Work · O'Dwyer's Top 25 Tech Agency · Dallas PRSA Small Agency of the Year
Specialization — Midmarket B2B PR and visibility: PR, SEO, AI optimization, content, and branding.
Differentiator — We build systems, not campaigns. PR, SEO, content, and AI strategy aligned so authority accumulates instead of fading.
Geography — Dallas-based, serving clients across the U.S. and globally.
Industries — SaaS, IT services, manufacturing, HVAC, sustainability, logistics, data centers, and telecom.
AI Visibility — We position companies and their leaders as trusted authorities in Claude, ChatGPT, Gemini, Perplexity, and beyond.
Programs — Core PR, Core SEO & AI, Integrated Visibility, and Total Visibility programs, plus Visibility Accelerators and Visibility Foundations.
History — Founded in 2005. 20+ years of proven results.
Experience — Amazon, NTT, PG&E, Motorola Solutions, Worldwide Express, ALPLA, Sabre, Modine, AUX, Concentra, and more.
Min project size
$10,000+
Hourly rate
$150 - $199 / hr
Employees
10 - 49
Locations
Lewisville, TX
Year founded
Founded 2005
Languages
1 Language that we service
English
1 Locations
Lewisville , TX
No have been added yet...
Pricing Snapshot
Min. project size
$10,000+
Avg. hourly rate
$150 - $199
/hr
Rating for cost
4.7
/5
What Clients Have Said
Idea Grove offers competitive pricing and good value for cost, with project investments ranging from $5,000 to over $1 million. Clients consistently report satisfaction with their budget alignment, responsive service, and effective outcomes, indicating strong ROI and a commitment to quality.
Idea Grove is praised for their ability to adjust quickly to changing client needs and provide specialized expertise when required. This flexibility ensures that client projects remain aligned with evolving goals and market conditions.
Creative and Strategic Approach
Idea Grove is recognized for their strategic thinking and creative solutions. They go beyond typical agency work to provide innovative ideas that align with client goals, often exceeding expectations and delivering impactful results.
High Client Satisfaction and Loyalty
Many clients expressed high satisfaction with Idea Grove's services, noting their dedication and ability to deliver on promises. This has led to long-term partnerships and ongoing engagements, reflecting strong client trust and loyalty.
Challenges with Communication Style
Some clients noted a preference for more collaborative communication, as Idea Grove's structured approach sometimes felt top-down. More transparency and regular discussions could enhance client experience and project outcomes.
Strong Results in PR and Media Outreach
Idea Grove successfully helped clients secure coverage in major media outlets, significantly increasing brand visibility. Clients reported features in top publications like The Wall Street Journal and TechCrunch, demonstrating Idea Grove's effectiveness in media relations and PR campaigns.
Proficiency in SEO and Digital Marketing
Idea Grove demonstrated strong capabilities in SEO and digital marketing, leading to improved website performance and increased traffic for clients. Their efforts often resulted in higher search rankings and better lead generation.
“They delivered on all fronts and did everything they said they would do during the RFP process."
Jun 6, 2022
VP of Marketing, ConverseNow
Benjamin Brown
Verified
Other industries
Austin, Texas
51-200 Employees
Phone Interview
Verified
Idea Grove helped an AI company with an extensive rebranding project that included developing a new WordPress site and creating a new logo, imagery, animations, fonts, color schemes, and custom visual assets.
Idea Grove’s efforts significantly improved the client’s business by having a functional and beautiful site and a brand that resonated with customers. The team was highly collaborative, communicative, and responsive. Additionally, their multiple technical skills and customer care were impressive.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the VP of marketing at ConverseNow, an AI company that provides voice AI for quick-service restaurants. We automate phone and drive-through orders for some of the largest restaurant brands in the country.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Idea Grove?
I was the company’s first marketing hire. When I joined, I took upon many responsibilities, including idea growth. As part of this effort, we wanted to do a complete overhaul of our brand DNA, which included defining a new logo and new colors, imagery, style, and look and feel overall. Basically, we wanted to go through a complete rebranding process but keep our name, so we hired Idea Grove to help us execute our vision.
SOLUTION
What was the scope of their involvement?
Idea Grove was instrumental in helping us rebrand our company. They designed a new logo, defined new fonts, created custom imagery and character illustrations with our own style, and designed custom iconography and animations. Additionally, they built a new website for us from scratch, optimized for prospect conversion.
The process was highly collaborative; we provided Idea Grove with our vision of what we were looking for, and they collaborated with us using their creative and web design skills to execute that vision. Besides our brand vision, we provided them with information about our target customers, our products and services, our brand growth strategy, and our company’s overall vision.
The website they developed was a simple brochure website to provide customers with information about us, our services, and the various technologies we’ve developed. Additionally, they included a blog page where we can post our blog articles and press releases, a careers section where prospective employees can apply for a job, and a contact form for prospective clients.
As for the technology stack, Idea Grove used WordPress, WP Engine, and Elementor Pro to build the site and customize its elements as needed. For the creative part, they used Adobe InDesign and Illustrator, in which they designed character illustrations, iconography, and other visual assets.
What is the team composition?
My key points of contact were Madison (Senior Account Executive), Cecil (Associate Creative Director), who ran the lead on all the creative development, and Rose (Graphic Designer), who was the graphic designer under Cecil. I also worked with Megan (Senior Director of Digital Marketing), who built our website.
How did you come to work with Idea Grove?
Idea Grove contacted me through a cold email. I very rarely respond to those emails, but when I was looking for a partner, I wanted to leave no stone unturned. During the partner selection process, they were very communicative, which was very important to me.
One of my requirements during this process was that I wanted to work directly with the leadership team of whichever company I chose; I didn’t want to be handed off to a junior team. When I first met with Idea Grove, their senior leadership was on the call. They promised to meet my requirement, and they did. The people I met during the pitch call were those who worked on my project.
How much have you invested in them?
We spent $69,000.
What is the status of this engagement?
We worked together from November 2021–May 2022. We’re now in talks with them to engage in a second phase and develop new things in the future.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
The impact of Idea Grove’s work on our business was monumental. They elevated our identity in a spectacular way, creating the branding we were looking for — a branding that joins what customers expect from us with how we see ourselves. We wouldn’t have achieved that without their help. Aside from the branding, they delivered a functional and aesthetically pleasing site.
How did Idea Grove perform from a project management standpoint?
Idea Grove’s technical skill set, receptiveness, and communication skills made it possible for us to get excellent deliverables and be involved in an enjoyable process. Although this project was time-consuming and required a lot of hard work from both parties, we were very involved in doing exactly what we needed to do to get it to completion.
Additionally, Idea Grove was very communicative during project revisions. Every time they delivered an asset, we had multiple constructive conversations, and they always were open to feedback. As a result of this collaborative process, we achieved great things.
I also want to highlight Idea Grove’s account management. Madison was, by far, the best account manager I’ve worked with. She kept everything organized and her team on track so that we could meet the deadlines. Additionally, she was very capable of handling both fun and difficult conversations easily, empowering both sides to work toward a common goal and making the best out of our partnership.
We constantly communicated via email, and we had weekly Zoom meetings throughout the project, which were very helpful. Once in a while, I also talked with Madison over the phone.
What did you find most impressive about them?
Idea Grove’s technical expertise and willingness to go the extra mile every step of the way set them apart from other agencies. Overall, they did excellent work; they really ran the gamut of being a full-service creative and web development agency. They delivered on all fronts and did everything they said they would do during the RFP process. We were very happy with them, and we would gladly hire them again for future projects.
Are there any areas they could improve?
The only challenge we faced was that Megan was out for extended periods of time, multiple times throughout the year, which caused it to be a bottleneck during web development. However, I told Idea Grove about that multiple times, and I believe that they’re actively working on finding an additional resource for Megan’s team so that her unavailability doesn’t cause delays.
Do you have any advice for potential customers?
Provide them with your vision and rely on them to execute it. You can’t expect them to work from a blank canvas and deliver what you imagined. They will work as the extra pair of hands you need to get your project done, but you’re the one who knows your brand. Thus, the more feedback you provide and the more involved you are in the project, the better the result will be.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
4.0
On time / deadlines
Cost
4.5
Value / within estimates
Willing to Refer
5.0
NPS
PR/Content Marketing for Work Culture Consultant
Content MarketingPublic RelationsSocial Media Marketing
Less than $10,000
Dec. 2024 - Feb. 2025
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their expertise and commitment created success."
Sep 9, 2025
Mr. Oak Park 1986, Joel Zeff Creative
Joel Zeff
Verified
Other industries
Dallas, Texas
1-10 Employees
Online Review
Verified
Idea Grove provided PR services for a work culture consultant. The team promoted the client's new book by securing podcast interviews, radio interviews, and online media opportunities.
Thanks to Idea Grove's efforts, the client secured 12 podcast guest appearances, four radio interviews, and exposure in five online media publications. The team was creative, passionate, and energetic. They understood the client's personality and brand and delivered results in a short timeframe.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Mr. Oak Park 1986 of Joel Zeff Creative
Describe what your company does in a single sentence.
Keynote Speaker, Author, Work Culture Expert
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Idea Grove to accomplish?<br>Promote my new book though podcast guest appearances and online media opportunities.
SOLUTION
How did you find Idea Grove?
Referral
Other
Why did you select Idea Grove over others?
Pricing fit our budget
Great culture fit
Good value for cost
Referred to me
Company values aligned
How many teammates from Idea Grove were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Promoted by new book by securing podcast interviews in the HR/Careers space; radio interviews; and online media opportunities.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Secured twelve podcast guest appearances; four radio interviews; and exposure in five online media publications.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
I loved working with Kelly, Scott, and the IdeaGrove team. In a very short timeframe, IdeaGrove delivered AWESOME results. The IdeaGrove team took the time to understand my personality and brand. The team crafted a fantastic pitch, and used creative ideas to secure media exposure. One example of their creativity is using the "National Fun at Work" Day as a springboard for radio interviews, which was a huge success.
What was your primary form of communication with Idea Grove?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
I loved their passion and energy. They were invested in the project and treated me (a small budget client) just as they would treat their largest client. Their expertise and commitment created success. It was a joy to work with such a creative, fun, and passionate team.
Are there any areas for improvement or something Idea Grove could have done differently?
Would not change one thing.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
SEO Services for Software Company
Search Engine Optimization
Confidential
Aug. 2024 - June 2025
4.0
Quality
5.0
Schedule
5.0
Cost
4.0
Willing to Refer
5.0
"Their structured approach and reliability made the process smooth and easy to manage."
Aug 20, 2025
Marketing Department, BriteCore
Anonymous
Verified
Other industries
Springfield, Missouri
51-200 Employees
Online Review
Verified
Idea Grove provided SEO services for a software company. The goal was to improve the client's SEO results.
Idea Grove improved the client's SEO rankings and site performance. Their project management was organized and transparent. The team provided regular updates and met the agreed timelines. They were responsive and adapted well to the client's needs.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Marketing Department of BriteCore
Describe what your company does in a single sentence.
BriteCore is a cloud-native platform for P&C insurers that unlocks business growth, delivers greater productivity and flexibility, and provides a modern customer experience.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Idea Grove to accomplish?
Improve SEO Results
SOLUTION
How did you find Idea Grove?
Referral
Why did you select Idea Grove over others?
Referred to me
How many teammates from Idea Grove were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
We had a great experience working with IdeaGrove team. They were highly professional, kept us informed with regular updates, and managed the project efficiently from start to finish. Most importantly, we saw measurable results from their efforts. I’d recommend them to any business looking for quality SEO services.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Improved SEO rankings and improved site performance.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Their project management was very organized and transparent. We received regular updates, and they consistently met the agreed timelines. They were responsive to our requests and adapted well to our needs throughout the project.
What was your primary form of communication with Idea Grove?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
What stood out most was their consistent communication and ability to clearly explain progress at each stage. Their structured approach and reliability made the process smooth and easy to manage.
Are there any areas for improvement or something Idea Grove could have done differently?
While the overall results met our expectations, the communication style was more top-down than we anticipated. Most interaction was through leadership rather than the broader team, and the process was kept fairly structured without much emphasis on collaborative learning. For some businesses, that hands-off approach may work well, but we would have appreciated more regular discussions and transparency into the process.
RATINGS
4.0
"Results were solid, though we would have preferred a more collaborative approach and greater visibility into the working team."
Quality
5.0
Service & Deliverables
"They delivered on the agreed goals and provided clear reports.”"
Schedule
5.0
On time / deadlines
"Deadlines were consistently met, and updates were provided on schedule."
Cost
4.0
Value / within estimates
"The pricing felt aligned with the results achieved."
Willing to Refer
5.0
NPS
"They achieved the results we were looking for and maintained professionalism throughout the engagement.
Web Dev & Maintenance & Lead Gen for IT & Cybersecurity Co
"They took the time upfront to truly understand who we are rather than offering "generic" solutions."
Aug 14, 2024
President, Sagiss
Travis Springer
Verified
Other industries
Irving, Texas
11-50 Employees
Online Review
Verified
Idea Grove provides website development and maintenance services for an IT and cybersecurity company. Aside from updating the website, the team also creates strategies to help the client generate more leads.
Thanks to Idea Grove, the client's website metrics — site traffic, number of leads generated, and net new revenue — have all increased. The team's communicative approach and timely delivery of tasks make them a reliable partner. Moreover, their tailored solutions meet the client's specific needs.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the President of Sagiss
Describe what your company does in a single sentence.
Sagiss provides managed IT & cybersecurity services to businesses in North Texas.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Idea Grove to accomplish?
Update and maintain our website.
Build a strategy for generating inbound leads.
SOLUTION
How did you find Idea Grove?
Online Search
Why did you select Idea Grove over others?
Close to my geographic location
Pricing fit our budget
Great culture fit
How many teammates from Idea Grove were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
We engaged Idea Grove to help update our website and implement a blog cadence. They took the time to get to know our business and what makes us different. They also interviewed several of our clients to understand their point of view. The result is a website that is more representative of our brand and producing more leads.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Overall increase in key metrics from the website - traffic, lead generation, and net new revenue.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Their team is incredibly responsive and timely. We had regularly scheduled check in meetings that kept the project on track.
What was your primary form of communication with Idea Grove?
In-Person Meeting
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
There are two things that stand out. First, their communication is excellent. They do a great job of keeping the project moving forward. Second, they took the time upfront to truly understand who we are rather than offering "generic" solutions.
Are there any areas for improvement or something Idea Grove could have done differently?
None
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
CRM Integration, SEO & Marketing for Document Mgmt Company
Digital StrategySearch Engine OptimizationWeb Design
Confidential
Jan. 2024 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They are knowledgable, creative, and organized."
Aug 14, 2024
Marketing Manager, Standley Systems
Kali Mogg
Verified
Information technology
Chickasha, Oklahoma
51-200 Employees
Online Review
Verified
Idea Grove provides HubSpot CRM integration, SEO, and marketing services for a document management company. They create SEO and digital content strategies and help the client track the campaign via HubSpot.
The client's website health score has improved, and the client now has visibility on their leads and sources. Additionally, the HubSpot integration and automation have improved communication with customers. Overall, the team's creativity, knowledge, and strategic planning have been impressive.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Marketing Manager of Standley Systems
Describe what your company does in a single sentence.
Standley provides office technology and document management services and support to companies in Oklahoma and North Texas of all sizes.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Idea Grove to accomplish?
HubSpot CRM Integration & Support
SEO
Marketing tactics/strategy that generates revenue
SOLUTION
How did you find Idea Grove?
Online Search
Referral
Why did you select Idea Grove over others?
Close to my geographic location
Good value for cost
Company values aligned
How many teammates from Idea Grove were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Standley partnered with Idea Grove for HubSpot, SEO and digital content strategy support. We began the relationship with a HubSpot project of integrating HubSpot with Dynamics, our sales CRM. Another project they took on was connecting all of our Google My Business profiles and set up an automation through HubSpot to collect reviews online to help boost our SEO as well.
Their team also set up leading scoring in HubSpot for contacts as well. They've done a great job setting the framework and foundation for our digital strategy and making sure that we have the tools in place/set up in HubSpot to be able to track progress of those initiatives.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Dynamics is communicating two ways to HubSpot so we are now able to start using our own data and contacts to strategically market to our client base and opportunities. Our website health score has increased, we have visibility to leads and the lead source coming in. Having the integration complete has also allowed us to implement automations to better communicate with our audience.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Their project management has been exceptional. They are organized and keep our team on track and are creative in their strategic planning. It has been refreshing working with them because of the way they manage our account. They're a true partner and advisor for us.
What was your primary form of communication with Idea Grove?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
They are knowledgable, creative, and organized.
Are there any areas for improvement or something Idea Grove could have done differently?
We haven't run into any areas for improvement in our relationship so far and are very pleased with their work.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding, Content Writing & PR for Financial Services Co
BrandingContent MarketingPublic Relations
$10,000 to $49,999
Apr. 2022 - Jan. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"They delivered exactly what we needed."
Aug 1, 2024
Director of Corporate Communications, Beyond Finance
Shawn Paul Wood
Verified
Financial services
Houston, Texas
1,001-5,000 Employees
Online Review
Verified
Idea Grove provided branding, content marketing, and PR services for a financial services company. The goal was to generate consumer awareness.
Idea Grove's efforts resulted in a national interview, allowing the client to stand out in the media. The team delivered on time, quickly responded to needs, and showcased dedication. Their ability to create hype and awareness impressed the client, resulting in a positive partnership.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Director of Corporate Communications of Beyond Finance
Describe what your company does in a single sentence.
Beyond Finance is the leader in the debt consolidation services industry by serving Americans struggling with unsecured finances with personalized plans and holistic services that move them beyond debt and transform their lives.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Idea Grove to accomplish?
Develop media share of voice in niche industry
Generate awareness among consumers
SOLUTION
How did you find Idea Grove?
I knew about the agency
Why did you select Idea Grove over others?
Pricing fit our budget
Great culture fit
Company values aligned
The team's reputation and rapport
How many teammates from Idea Grove were assigned to this project?
2-5 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Help Beyond Finance create differentiation in an industry full of misperception and disperception--one that educates target audiences, inspires consumers, and motivates people to change their lives.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Idea Grove was able to create several "firsts" for Beyond Finance:
National interview
Thought leadership
Editorial
KPIs aside, their work and partnership helped us cut through the clutter and stand out in the media.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Everything was in a box. Each campaign, each pitch, each contact was given a separate focus that generated an individual result. Their team was dedicated to our mission and quickly responded to our needs, on time and with excellence.
What was your primary form of communication with Idea Grove?
Email or Messaging App
What did you find most impressive or unique about this company?
It's rare in communications when you find an agency that meets the "bang-to-hype" ratio. I was confident Idea Grove would help Beyond break through and create awareness. They delivered exactly what we needed. The hype delivered that bang.
Are there any areas for improvement or something Idea Grove could have done differently?
N/A
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding & PR Services for Trucking Technology Company
BrandingPublic Relations
Confidential
May 2021 - Dec. 2023
4.5
Quality
4.0
Schedule
5.0
Cost
5.0
Willing to Refer
4.0
"We appreciate their ability to pull together interesting survey research."
Nov 27, 2023
Head of Brand & Comms, Trucking Technology Company
Anonymous
Verified
Supply Chain, Logistics, and Transport
Dallas, Texas
51-200 Employees
Online Review
Verified
Idea Grove has developed a branding strategy for a trucking technology company. The team also manages the client's PR program and conducts media outreach to boost brand awareness and visibility.
Thanks to Idea Grove’s efforts, the client has secured major trade and social media coverage, successfully spreading brand awareness among tier-one customers. Their organized and communicative approach has ensured a smooth workflow. Moreover, they deliver on time and stand out for their expertise.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Head of Brand + Comms of a supply chain, logistics, and transport company
Describe what your company does in a single sentence.
We develop technology and services for independent trucking entrepreneurs.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Idea Grove to accomplish?
Increase awareness and visibility among prospective customers, investors and the broader tech industry.
SOLUTION
How did you find Idea Grove?
Inherited
Why did you select Idea Grove over others?
Pricing fit our budget
Experience in transportation / freight market
Describe the scope of work in detail. Please include a summary of key deliverables.
Developed a branding strategy. Managed PR program for major announcements and secured coverage in trade publications. Conducted surveys and developed research reports to boost brand awareness and win PR; managed PR program for research and secured coverage in trade publications. Conducted proactive media outreach to secure inclusion in trucking industry and economic trend stories.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
Secured coverage in industry trades around major company and product announcements. Spread brand awareness by securing trade and social media coverage. Spread brand awareness by securing customer stories in tier 1, general interest publications before my time as well. Developed a brand messaging foundation.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
I didn't have much insight into their internal project management but the deliverables were typically on time and the team seemed organized.
What was your primary form of communication with Idea Grove?
Virtual Meeting
Email or Messaging App
What did you find most impressive or unique about this company?
Appreciated how organized they were and they took direction well. We appreciate their ability to pull together interesting survey research.
Are there any areas for improvement or something Idea Grove could have done differently?
More proactive thinking and telling our story at a high level (e.g. how does our work and data fit into conversations about economic activity).
RATINGS
4.5
Quality
4.0
Service & Deliverables
"Feedback mentioned previously + some attention to detail needed on things like media lists"
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
4.0
NPS
Social Media Strategy for SaaS Company
Less than $10,000
May 2022 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"We're impressed with the talent on their team."
Feb 9, 2023
Social Media Marketing Manager, Gainsight
Alejandra Guillen
Verified
Other industries
San Francisco, California
501-1,000 Employees
Online Review
Verified
Idea Grove is handling a SaaS company's social media marketing efforts. They're tasked with scheduling social content, developing a social media strategy, and providing recommendations and reports.
Idea Grove's support has led to a significant growth in the client's LinkedIn followers, which is now almost at 100,000. They've established a regular and effective communication cadence and are quick to resolve issues that arise. They impress with their marketing knowledge and personable approach.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am Gainsight's Social Media Marketing Manager. At Gainsight, our mission is to be living proof you can win in business while being Human-First. Our industry-leading platform helps companies of all sizes and industries achieve durable growth through customer-led growth strategies, product-led growth strategies, and community-led growth strategies.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Idea Grove?
As a one-person social media team, we needed help scheduling our social content and creating a social media strategy. Our main goal was to increase our audience engagement on LinkedIn and grow our following.
SOLUTION
How did you select this vendor and what were the deciding factors?
We searched online for agencies that specialized in B2B social media marketing. After meeting with a handful of vendors, we decided that Idea Grove was the best fit for our organization.
Describe the project in detail and walk through the stages of the project.
After a kick-off meeting, Idea Grove began scheduling our social posts. We create the content, send to Idea Grove a week in advance to post. They make edits if necessary and flag any issues with our scheduling platform. We meet on a bi-weekly basis where they deliver recommendations and any emerging LinkedIn trends. Once a month they deliver a monthly report and an influencer recommendations to feature on our monthly LinkedIn Live show.
How many resources from the vendor's team worked with you, and what were their positions?
We worked with an Account Manager and three members of their social media team.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Our LinkedIn followers have grown significantly with Idea Grove's help – we're almost at 100K!
How effective was the workflow between your team and theirs?
The workflow has been great. We've established a regular cadence on social post delivery. The Idea Grove team is great at reaching out via email for anything they need or any issues that need to be resolved.
What did you find most impressive or unique about this company?
We're impressed with the talent on their team. Everyone had an incredible background and were extremely knowledgeable on how to effectively market on social media. On top of that, everyone was so kind!
Are there any areas for improvement or something they could have done differently?
Idea Grove has been nothing short of great in our time working with them.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
PR Services for Sales Channel Company
Public Relations
Less than $10,000
Nov. 2022 - Jan. 2023
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
"Their CEO showed high expertise and a passion for supporting others."
Feb 7, 2023
Marketing Director, Sales Channel Company
Maria Mahanes
Verified
Business services
Anaheim, California
51-200 Employees
Online Review
Verified
Idea Grove provided PR services for a sales channel company. After learning the client's goals, they developed a 3D brand strategy and created surveys to amplify results that reached new audiences.
Idea Grove created a survey that reached 13 media outlets and 22 million audiences. As a result, the company's domain rating grew from two to 20, and the survey ranked first in Google. Idea Grove led biweekly meetings and communicated through email frequently. Their support was unmatched.
The client submitted this review online.
BACKGROUND
Please describe your company and your position there.
I am the Marketing Director of a B2B and B2C sales channel company that mainly supports brands to thrive on online eCommerce marketplaces like Amazon. My role is to position our company as a thought leader in the industry.
OPPORTUNITY / CHALLENGE
For what projects/services did your company hire Idea Grove, and what were your goals?
Our business went trough a mayor rebranding and we needed a PR partner that could help us to position our new look and feel in the industry.
SOLUTION
How did you select this vendor?
After reviewing their portfolio and meeting with the management team, we were confident they were the best option for us.
Describe the scope of their work in detail, including any steps and the final deliverables.
They did a 3D Brand Strategy and one of the opportunities they saw we have was to create Surveys to amplify the results through different outlets that reach new audiences for us.
How many people from the vendor's team worked with you, and what were their positions?
We worked with a team lead by an Account Manager. But the upper management was involved and support this project.
RESULTS & FEEDBACK
Can you share any outcomes from the project that demonstrate progress or success?
Through the survey, we were able to earn media in 13 different outlets and reach a 22M total audience. Our domain rating went from 2 to 20 and our survey was ranking # 1 in Google when searching for keywords related to it.
Describe their project management style, including communication tools and timeliness.
Bi-weekly meetings and frequent email communication
What did you find most impressive or unique about this company?
Their CEO showed high expertise and a passion for supporting others.
Are there any areas for improvement or something they could have done differently?
The only thing I wish it was different was the response time.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Branding Workshop & Content Creation for User Research Firm
Content Marketing
$10,000 to $49,999
Jan. 2022 - Ongoing
5.0
Quality
5.0
Schedule
5.0
Cost
5.0
Willing to Refer
5.0
“Idea Grove’s project management is flawless.”
Sep 8, 2022
COO, User Research Firm
Anonymous
Verified
Other industries
Irving, Texas
11-50 Employees
Phone Interview
Verified
Idea Grove provides content creation services for a user research company. The team publishes one long-form post per month. They’ve also helped the firm understand their branding and messaging as a business.
The company is happy with Idea Grove’s work. They manage the engagement well and ensure that what they produce aligns with the firm’s branding and voice. The team communicates with the client through emails effectively. Their patience is a standout quality when they have budget conversations.
A Clutch analyst personally interviewed this
client over the phone. Below is an edited
transcript.
BACKGROUND
Introduce your business and what you do there.
I’m the COO of a user research firm. We research on behalf of Fortune 100 and Fortune 500 companies to help them identify improvement strategies for their UI/UX designs and branding. I lead the research operations team, including all researchers and recruiters. I also somehow inherited our marketing team.
OPPORTUNITY / CHALLENGE
What challenge were you trying to address with Idea Grove?
We needed to rebrand and change the way we did business. Our team realized we needed to do something about our content, but I couldn’t be responsible for content since I was already wearing many hats.
At the same time, my team didn’t feel comfortable writing content. As a result, Idea Grove did exploratory research to help us figure out what we needed to do. We then re-contracted them to lead the content creation efforts of our organization.
SOLUTION
What was the scope of their involvement?
Initially, Idea Grove did a mix of stakeholder interviews with people who had been with our company for a long time and who were newer. This helped them understand where we wanted to go. After that, they put together a report deck for us to summarise those research sessions, giving us recommendations on things we could do moving forward. Apart from that, the team gave us good, better, and best-case scenarios depending on our budget.
Moreover, we did a branding workshop and went to Idea Grove’s facility. In there, we talked about how we could be seen differently and figured out the words we should use when talking about our business and space.
At present, we’re working on our content creation campaign. Idea Grove and our team have biweekly meetings for fact-finding sessions to ensure they sound like us when they put out content. They get to ask questions and poke holes in our research and vice versa. Overall, they help us create strategies and generate content, putting it in places where our audience can see it. We publish a long-form post each month, though we don’t have a content calendar.
What is the team composition?
We work with a project manager and two subject matter experts — one for branding and one for writing. Recently, I’ve been given another manager to ensure we stay on track. Overall, the working team is composed of 3–4 people. Over the course of the engagement, there have been 2–3 other people who’ve helped us come up with strategies.
How did you come to work with Idea Grove?
One of the salespeople on my team recommended Idea Grove, along with two other marketing companies.
How much have you invested with them?
We’ve invested between $40,000–$50,000.
What is the status of this engagement?
We started having conversations with Idea Grove in 2021, but the engagement officially started in January 2022. The project's first phase has already wrapped up, but our partnership is ongoing.
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We’ve started publicizing the first blog Idea Grove has written, and the content is good. We’ve been working on ensuring they use the right tone and message. Most of my feedback to them is around the implications of using a certain voice or tone — I want to be edgy but not piss everybody off.
How did Idea Grove perform from a project management standpoint?
Idea Grove’s project management is flawless. Madison (Senior Account Executive) dots all the i’s and crosses all the t’s. We typically use emails to communicate.
What did you find most impressive about them?
They’ve been truly patient with us when we’re having budget conversations. The team understands that we’re a small business, and I can’t just pull money from anywhere. They spend time getting to know our team, so they sound like us when they write. On top of that, they see and have my attitude and vision for the company.
Are there any areas they could improve?
No, there aren’t any.
Do you have any advice for potential customers?
Idea Grove’s process is good. Plan for your conversations with them. The team sends emails and agendas ahead of meetings. Our meetings are more effective when I’ve read through the agendas and prepared answers to their questions. You should do the same; preparing answers to their questions is a good use of your time.
RATINGS
5.0
Quality
5.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
5.0
Value / within estimates
Willing to Refer
5.0
NPS
Web Design & PR Support for Packaging Solutions Firm
Public RelationsSocial Media MarketingWeb Design
$50,000 to $199,999
Feb. 2022 - Ongoing
4.0
Quality
4.0
Schedule
5.0
Cost
4.0
Willing to Refer
4.5
"Everyone is organized and well-prepared to meet our needs with status calls and delivery dates."
Jun 21, 2022
Communications Specialist, ALPLA Inc.
Chivvaun Smith
Verified
Manufacturing
McDonough, Georgia
1,001-5,000 Employees
Online Review
Verified
Idea Grove is helping a packaging solutions firm design an ADA-compliant microsite, handle the press release of the website's launch, and provide a monthly social content plan.
Idea Grove has delivered a well-received microsite that shares valuable information about plastics. The client applauds the vendor's project management, ensuring everyone is well-prepared to meet the client's needs and timelines. They also appreciate Idea Grove's attention to detail.
The client submitted this review online.
BACKGROUND
Introduce your business and what you do there.
ALPLA is a global leader in packaging solutions. We produce caps and injection-molded parts for a wide range of industries. We focus on sustainability and communications strategies for North America.
OPPORTUNITY / CHALLENGE
What business challenge were you trying to address with the vendor?
We wanted to create a microsite to dispel myths about plastic packaging and inspire consumers to be more conscientious about sustainable living.
SOLUTION
What was the scope of their involvement?
Idea Grove was involved with creating/mapping out the microsite, ensuring it was ADA compliant, and assisting with a press release for the launch of the site. They are also involved with social content planning on a monthly basis.
What is the team composition?
We had a web and graphic designer working with us to execute the microsite. Idea Grove also coordinated a social team for us during our ongoing contract.
How did you come to work with the vendor?
We researched smaller companies who could assist with delivering all our needs – PR, Website development, and social media.
How much have you invested with them?
Over $50,000.00
What is the status of this engagement?
Ongoing
RESULTS & FEEDBACK
What evidence can you share that demonstrates the impact of the engagement?
We have a beautiful landing page that shares valuable information about plastics. It was well received by industry peers.
How did the vendor perform from a project management standpoint?
The team was amazing when it came to project management. Everyone is organized and well-prepared to meet our needs with status calls and delivery dates.
What did you find most impressive about them?
We loved their willingness to assist along with their project management skills and attention to detail.
Are there any areas they could improve?
We would’ve hoped for more inclusive management as it relates to data analytics, guidance with content and development.
RATINGS
4.0
Quality
4.0
Service & Deliverables
Schedule
5.0
On time / deadlines
Cost
4.0
Value / within estimates
Willing to Refer
4.5
NPS
Showing 1-11 of
35 Reviews
Our Story
Idea Grove is a boutique B2B PR and visibility agency specializing in tech, manufacturing, and logistics. We align earned media, SEO, content, and AI optimization into a single system — so every placement, every article, and every search signal pulls in the same direction. Deep sector expertise in the industries we serve means we execute with precision from day one — no lengthy ramp-up. Three Inc. 5000 appearances and two Inc. Best Workplace honors reflect the results.
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